
Unraveling the Layers: How Structure Reveals Hidden Patterns in Business and Life
Have you ever solved one problem only to discover it was merely the surface of something deeper? This past weekend, I had one of those profound “aha” moments that perfectly illustrates why the “S” in our R.I.S.E. Methodology—Structure & Strategy—is so transformative.
For months, I’d been struggling with bringing in sales conversations. Despite having marketing systems in place, something wasn’t clicking. The gap between marketing efforts and actual sales conversations remained stubbornly wide.
Recognizing this pattern required honesty and vulnerability. I needed support, so I hired a sales coach who helped me implement specific processes and structures to bridge that gap. With these new frameworks in place, I began seeing results—more conversations, clearer pathways, and improved confidence.
But here’s where it gets interesting.
This weekend, while reviewing my personal finances, a deeper pattern suddenly became crystal clear. With my new sales structures illuminating the way, I could see how I’d been unconsciously acting as “the bank” for both my daughter and my business—paying bills and extending loans while not prioritizing sales conversations that would generate actual revenue.
This realization wasn’t just about money. It revealed a deeper belief system that had been operating beneath the surface: one where I placed others’ needs before mine and my business’s fundamental requirements.
The Blind Spot Phenomenon
What’s fascinating is that I work with clients on their financial patterns all the time. I can quickly identify their limiting beliefs and behaviors around money and business finances. Yet when it came to my own patterns, I had a significant blind spot.
This is something I see consistently in my work—we can easily recognize patterns in others that remain invisible in ourselves. It’s not because we lack intelligence or self-awareness. Rather, we’re simply too close to our own patterns. We’ve lived with them for so long that they’ve become our normal, our default way of operating.
This is precisely why structures and outside perspective are so crucial. The right structures create contrast that makes our invisible patterns visible. And sometimes, we need someone else—a coach, mentor, or trusted advisor—to help us see what’s been hiding in plain sight.
The Layers of Our Patterns
This is what fascinates me about structure and strategy work. When we implement the right structures, they don’t just solve surface problems—they illuminate deeper patterns we couldn’t previously see.
Think about it: one structural change in my approach to sales revealed a completely different pattern in how I approached my finances. These layers are interconnected in ways we rarely recognize until we start pulling at the threads.
Many business owners experience this same phenomenon. You implement a new team communication structure, only to discover it reveals deeper issues with delegation. Or you create a new client onboarding process that suddenly illuminates gaps in your overall business model.
Structure as Revelation, Not Restriction
Many people resist structure because they see it as constraining. In reality, the right structures create freedom by revealing what’s been hidden:
- Structures create contrast that makes invisible patterns visible
- Structures provide safety to explore deeper questions
- Structures offer mirrors that reflect our unconscious beliefs
- Structures establish boundaries that protect what matters most
When aligned with who you truly are, structures don’t limit you—they liberate you to see what’s been operating beneath the surface.
Your Turn: What Might Your Structures Reveal?
I wonder what patterns might be operating beneath the surface in your business. What beliefs or behaviors might be revealed if you implemented aligned structures in areas where you’re struggling?
- Is your resistance to delegation actually revealing a deeper belief about control?
- Could your challenges with pricing be illuminating beliefs about your worth?
- Might your marketing inconsistency be pointing to deeper questions about who you truly serve?
The beauty of this work is that each layer revealed creates an opportunity for profound transformation. By addressing the structure of my sales process, I uncovered a deeper pattern about my relationship with my business finances—a pattern I can now consciously transform.
This is why the “Structure & Strategy” component of our R.I.S.E. Methodology is so powerful. It’s not just about creating systems that work—it’s about creating systems that reveal, so you can evolve with awareness and intention.
I’d love to hear what this brings up for you. What patterns might your business be trying to show you? If you’re curious to explore this question more deeply, let’s have a conversation. Schedule a Chat here and let’s unravel those layers together.